Industrial Market Research & Consulting Firm
As a manufacturing-specialized market research and marketing firm, we uniquely understand the nuances of the manufacturing and industrial ecosystem and how to leverage them into successful growth. Our proven strategy offering, RH Blake Growth Roadmap™, uncovers deep customer insights to inform numerous business decisions including market opportunity, segmentation, messaging, and offering development.
Our key services include:
- Strategic Planning: Developing/refining a foundation for your business.
- Opportunity Sizing / Market Analysis: Quantifying the size, potential, and trajectories of your market.
- Persona Development including Customer Journey Mapping: Creating strategies to resonate deeply with your audience.
- Competitive Assessment: Identifying strengths, weaknesses, opportunities, and threats to shape your competitive advantage.
- Product Development Ideation: Cultivating innovative concepts to meet market demands.
- Go-to-Market Strategy: Developing a roadmap for successful product launches.
- Marketing Plan Development: Crafting comprehensive marketing strategies in alignment with your broader business vision.
- Brand Strategy: Defining/refining your brand identity to meaningfully differentiate in the market.
"“I’ve gotten all that I’d hoped for from the RH Blake Growth Roadmap™ and more. Based on the research and insights, we adjusted our offering scope and sales approach. And this adjustment has been effective at generating new opportunities."
Diane Reko
President
REKO International
"RH Blake has helped us define effective messaging strategies and supported us on multiple projects including product launches and customer awareness campaigns. I would recommend RH Blake for anyone needing marketing support. They are professional, responsive, easy to work with, and most of all effective."
Mike Levesque
Global Product Group Communications Manager
ABB
"The RH Blake Growth Roadmap™ helped us validate and better understand how our customers think and make purchase decisions. It also enabled us to better inform our employees on the types of activities we perform that our customers find especially valuable."
David Ortiz,
Vice President & Director of Business Development
MEGA TECHWAY Inc.
"RH Blake helped us know what we didn’t know in a way that enabled us to take what we learned and apply it to other parts of our business. Through the creation of their Growth Roadmap and Customer Journey Framework, we were able to better understand the buying habits and process of our catalog customers. Our research project with RH Blake is now helping us create more targeted, pinpointed marketing campaigns. We are on the path to success because of RH Blake's expertise and insight."
Evan Blackwell
Marketing Automation Supervisor
Walsworth
"For more than 15 years, RH Blake has been helping us develop successful business strategies and programs across multiple platforms to support our diverse marketing initiatives."
Dennis Daniel,
Division Marketing Services Manager
Parker Hannifin