Creating and executing marketing programs and content that drive awareness and preference.
Creating and executing marketing programs and content that drive awareness and preference.
Customer Background:
Customer Background:
Challenge:
Creating marketing programs and assets that drive awareness and engagement
ABB relies on RH Blake as a core part of its structured global product launch process. Leveraging more than 30 years of marketing and content development best practices, RH Blake helps ensure ABB’s launches into new markets, geographies, and channels are effective.
In addition to helping support product launches, RH Blake partners with ABB marketing leaders and subject matter experts across numerous divisions to develop content for high-value offerings with long and complex sales cycles. Leveraging a deep understanding of the industrial ecosystem coupled with proven marketing approaches enables us to provide distinct value for ABB.
Challenge:
Creating marketing programs and assets that drive awareness and engagement
ABB relies on RH Blake as a core part of its structured global product launch process. Leveraging more than 30 years of marketing and content development best practices, RH Blake helps ensure ABB’s launches into new markets, geographies, and channels are effective.
In addition to helping support product launches, RH Blake partners with ABB marketing leaders and subject matter experts across numerous divisions to develop content for high-value offerings with long and complex sales cycles. Leveraging a deep understanding of the industrial ecosystem coupled with proven marketing approaches enables us to provide distinct value for ABB.
Our Services:
Strategic Messaging / Positioning
Content to support Product Launches
Sales Literature
Internal and External Sales Presentations
Landing pages
Google Pay Per Click
Social Media Marketing
Videos
Our Services:
Strategic Messaging / Positioning
Content to support Product Launches
Sales Literature
Internal and External Sales Presentations
Landing pages
Google Pay Per Click
Social Media Marketing
Videos